World

China's cultural sector grows 7.4 pct in 2025, showing strong resilience

Feb 08, 2026

Beijing [China], February 8: China's cultural industry maintained steady growth in 2025, demonstrating strong resilience and vitality, data from the National Bureau of Statistics showed on Friday.
The combined operating revenue of major cultural companies amounted to nearly 15.21 trillion yuan (about 2.18 trillion U.S. dollars) in 2025, up 7.4 percent year on year.
SOURCE: Xinhua

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Ob & Gob Ice Cream and Ravi Shastri Bring a Festive ‘Pop’ to Juhu Beach with a Unique OOH Installation

Mumbai (Maharashtra) [India], November 4: Ob & Gob, a fast-growing new-age ice cream brand, is taking its recently launched festive campaign beyond the digital space with an unconventional out-of-home (OOH) installation at Juhu Beach, Mumbai. Building on its association with cricket legend and commentator Ravi Shastri, the brand has brought its campaign idea, “Let’s Pop Some Cold Ones”, to life through a larger-than-life billboard featuring a motorised hand that literally pops open a giant sundae can.

Nov 04, 2026