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Infobip's India Digital CX Report 2026

Infobip India Digital CX Report 2026: AI, Data, and Orchestration Are Rewriting CX in India

Jul 01, 2026

New Delhi [India], July 1: Global AI-first cloud communications platform Infobip today released its India Digital CX Report 2026, revealing a significant shift in how Indian brands approach customer experience (CX). While SMS, WhatsApp, email, and voice remain critical channels, the report highlights that winning brands are moving beyond managing them in silos and instead orchestrating end-to-end customer journeys powered by unified data, AI, and automation.

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