Why Tier-2 and Tier-3 Cities Are Driving Growth in Personal Loan Demand
Sep 16, 2026
New Delhi [India], September 16: A textile trader in Surat needs stock money before the wedding season and has two days to arrange it. A family in Bhopal gets a hospital bill they did not plan for and would rather not break a fixed deposit to pay it. That is the shift worth paying attention to. The story of consumer credit in India is no longer being written only in Mumbai and Bengaluru. It is being written in Surat, Bhopal, Coimbatore, Rajkot and a few hundred towns like them.
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