One in four gamers expect to cut social media time for gaming, one in five to reduce streaming TV: Dentsu
Jul 15, 2026
New Delhi [India], July 15: Gaming is drawing attention away from social media and streaming, and the shift is starting to show up in the numbers. Research from advertising group Dentsu, drawn from its Consumer Navigator study, found that one in four gamers expect to spend less time on social media in future to make more room for gaming, while one in five expect to reduce the time they spend watching streaming television.
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