Business News

Hula Hoop by Foxtale

Foxtale Evolves Into a House of Brands; Introduces Hula Hoop by Foxtale, Following ₹700-Crore Topline GMV Milestone

Dec 10, 2025

Mumbai (Maharashtra) [India], December 10: Foxtale, one of India's fastest-growing beauty and personal care companies, today announced the launch of its new brand, Hula Hoop by Foxtale- a science-first bodycare line built on advanced formulations, clinically backed ingredients and high-performance sensorial experiences. With this launch, Foxtale takes a major strategic step forward, marking its transition into a House of Brands and expanding its footprint beyond its flagship skincare portfolio. The new science-driven bodycare brand strengthens Foxtale's evolution into a category-defining House of Brands and channels existing clinical formulation expertise to the underserved bodycare category.

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